Maximize the Moment with 25C

In this special bonus episode, hosts Stephen Ross and Mary Carter bring listeners a lively, conversational recap of their recent live webinar focused on the soon-to-expire 25C HVAC tax credit. Joined by expert guests, they break down everything contractors, dealers, and homeowners need to know about qualifying systems, practical selling strategies, and business planning to make the most of this opportunity before it ends on December 31, 2025.

From navigating refrigerant changes and leveraging competitive product lineups, to tips on effective advertising, financing offers, inventory management, and team planning, Stephen and Mary share actionable ideas and lessons learned from past HVAC tax credit cycles—plus why timing matters for closing more deals in Q4. Whether you're looking to maximize sales, inform customers, or prepare your business for a last-minute rush, this episode is packed with value.

Interested in becoming a Trane dealer? Visit us at partners.trane.com to learn more about how you can partner with a leader in HVAC innovation. Explore opportunities to elevate your business and stay ahead in the market with Trane!

This podcast is for general informational purposes only. The views and opinions expressed in this webinar are those of the panelists and do not necessarily reflect the official policy or position of Trane Technologies. Trane Technologies makes no warranty or guarantee concerning accuracy or completeness of the content presented in this webinar.

Creators and Guests

Mary Carter
Host
Mary Carter
Mary Carter is a seasoned sales and marketing leader with over six years at Trane Technologies, currently serving as Regional Sales Manager. With a strong foundation in RHVAC, consumer finance, and strategic account management, Mary brings valuable insights and real-world experience to every conversation.
Stephen Ross
Host
Stephen Ross
Stephen Ross is a dynamic sales trainer and leadership coach with over nine years at Sandler Training. A former HVAC business owner, Stephen combines his technical knowledge with proven sales expertise, offering a unique perspective on what it takes to succeed in the RHVAC industry.
Jessica Blair
Producer
Jessica Blair
Jessica Blair is a Senior Learning Manager at Trane Technologies' Residential HVAC unit. With 20+ years of experience in learning and development, she designs and markets blended learning programs to enhance customer learning and align with business goals.
Kerianne O'Donnell
Editor
Kerianne O'Donnell
Kerianne O'Donnell is the Digital Learning Manager at Trane Technologies and serves as the editor of the HVAC Full Blast podcast. With a background in graphic design and a strong passion for developing digital learning experiences, Kerianne brings her creative expertise to the podcast, delivering engaging and impactful content to listeners.
Maximize the Moment with 25C
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